Organizations and businesses in Ontario are constantly on the lookout for effective advertising methods while keeping within budget and getting as much value for their money as possible. Many companies with limited budgets can get bogged down while planning their marketing strategies as it can be difficult to find cost effective and efficient marketing tools that can really help promote their business. But the good news is that there are some very good options available. Custom canopies and tents used as company advertisement are one way of attaining great value and effectiveness for a more limited budget.
Your advertisements can be fully customizable and can obviously include any information you choose. You can have it designed so as the same promotional material printed on it can be used time and time again or completely customize your promotional material for each specific situation. The canopy skins that surround it are easy to print on and can be done at reasonable rates. Having access to this form of advertising will help expose your company name, brand and logo to your target market and maximize your return on investment by becoming a staple tool in your PR marketing campaigns.
Make the Best of Your Business Using Custom Canopies in Ontario
Keep these features in mind to make sure you buy a display tent that meets your needs and is cost-efficient.
Does it give enough protection from weather conditions?
In case you will have craft shows outdoors, you will need some kind of protection from the wind, sun and rain. Only some canopies have side walls, and when you get caught in a rain storm, you will need them to protect you, your crafts, as well as your customers.
Side walls can help in creating shade every time the sun hits your booth at a certain point, and the top of your canopy does not completely provide shade for your area.
Is it cost-effective?
When you plan to do a number of outdoor shows every year, you can opt for a canopy that is not so expensive. However, if you plan to include craft shows as an essential component of your business strategy, then a more substantial canvas canopy would be a wiser investment.
Keep in mind, though, that the least expensive canopy may not necessarily be the most cost-effective option. When you are doing several shows and your inexpensive outdoor canopy does not meet your needs, you will end up spending more in the long run, since you will have to buy something better. To know how much you need to invest in a tent, consider the number of outdoor shows you plan to do.
Is it portable?
You will set up your canopy and take it down numerous times, then transport it to many shows. That is why easy portability is also a critical feature to look for in a canopy tent.
In addition, see to it that your canopy can be accommodated by your vehicle. To protect and keep your canopy clean, it should come with a carrying case. Since an outdoor shade canopy may be quite heavy, it will be easier to transport using a carrying case with wheels.
Does it present your work in the best light?
At times, people feel tempted to buy colored canvas canopies since they look attractive, especially when discounted. However, you should be careful about using craft tents other than white. Colored craft tents tend to reflect their color on your display. Some can let your booth look dark and unattractive, making it hard for customers to see the actual color of your work under the canopy. On the other hand, a white tent will display your pieces to their best advantage.
Is it easy to set up, especially on your own?
Eventually, you will have to do a craft show all by yourself. Taking along an assistant to craft shows is convenient, but not possible at all times.
When you set up the canopy all by yourself, you will be more likely to commit to more shows even without depending on anyone else.
Is the material of the tent resistant to flames?
Though it may not happen always, show promoters and/or local fire marshals may require you to show proof that your tent is made from flame proof materials. Make sure that your canopy complies with fire codes by means of examining the specs even before purchasing it.
Choosing a Custom Canopy - Aluminum Or Pop Up
This is one of the most affordable types of advertising and can pay for itself after only a few uses and sometimes only after a single use. Unlike other forms of advertisements where for example it’s a once off payment for a month’s advertisement that once has run its course becomes void or TV commercials and Newspaper ads. With this you can have your advertisement up as long as you want, over and over on display whenever you require
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